Social Media Marketing

The digital world is growing faster than we can imagine and has exponentially transformed and impacted the way we live, travel, socialize, and work. Since technology has advanced in diverse ways and over half the global population now has access to the internet, we can safely say that technology touches nearly everything we do.

Who uses social media for marketing?

All businesses can benefit from social media marketing services on different platforms. Some prominent social media platforms such as Facebook and Instagram are best suited to cater to the B2C audience, while LinkedIn platform is a prominent platform for B2B buyers. However, all types of business can make use of all types of platforms aa it is all about where the buyers are and how they prefer to consume content.

Why Use Social Media Marketing?

Social media when used strategically can do wonders for your brand. With proven methods, the marketing technique has helped brands connect with audiences worldwide, received increased traffic, and improved lead generation.

1.Helps in identifying your audience

It’s a myth that by reaching everyone, one can get desired qualified leads. It is crucial to first understand and organize the audience can help you send the right message to the right people and more effectively meet your marketing goals.

2.Defines your goals

With excellence in social media marketing, it’s important to create goals that guide your efforts. The SMART goal strategy provides a helpful framework to create foundational goals and meet your overall objectives.

 

3. Statistics shows the importance of social selling

  • 92% of marketers believe that social media plays a crucial role in their marketing strategy.
  • 85% of marketers witnessed an increase in the visibility of their businesses through social channels.
  • 78% of marketers have reported an increase in their traffic.

Top Core Pillars of Social Media Marketing

1.Strategy

Strategy is your step towards social media strategy. The strategy includes your business goals, brand awareness and engagement around your brand, creating a community, and serving as a customer support channel for your clients.

2. Planning and Publishing

A consistent presence on social media is the key. The stats show three billion people (3,000,000,000!) use social media and being present on social platforms like facebook and instagram, you give your brand an opportunity to be discovered by your future clients.

3. Listening and Engagement

With the increase in followers on social media followers, the conversation rate for each brand also increases. People start commenting on your social media posts, tag you or message you directly.

4. Advertising

When you have the capital to exponentially grow, it’s time to invest on your social media advertising. With social media ads, it becomes easier to reach your interested and wider audience other than those who are following you.

 

Why Choose Stimulus?

  • At Stimulus, we have the skills, creativity, strategy and technology to build your brand identity with our practical and robust social media marketing services.
  • We are backed by digital marketing experts who assist and guide you with social media campaigns
  • We help you reach your market demographic and create brand awareness.