by Dev Khurana | Aug 18, 2025 | Digital Marketing
In the current competitive digital world, a user’s attention is fleeting. Brands are given only seconds, and in some cases, milliseconds to make people take action. What induces a person to click or purchase, or subscribe? The fact of psychological triggers...
by Dev Khurana | Aug 13, 2025 | Digital Marketing
Data makes everything in the digital ecosystem today: this includes strategy as well as the process of storytelling. Or what do we do when half of your brand is secretly occurring in the dark and unmeasurable to Google Analytics, CRM software and social dashboards?...
by Dev Khurana | Mar 20, 2025 | Digital Marketing
Ever given a thought to how visitors come instantly to your website without even waiting months for SEO to work? Here is where PPC in digital marketing comes into consideration. PPC, known as pay-per-click advertising, is a digital marketing tool wherein ads are shown...
by Dev Khurana | Mar 17, 2025 | Digital Marketing
Individuals have a misconception when the term “marketing” comes into the picture. Mostly, they believe that marketing is about selling products, but it is about understanding how people think and what attracts them the most with their choices. The psychology of...
by Stimulus | Aug 8, 2024 | Digital Marketing
When small businesses started, they usually set their priority to bringing their first customer on board and they began to rely on traditional advertising, such as brochures, print ads, or even outdoor advertising. However, this strategy won’t go to waste for your...
by Stimulus | Nov 1, 2023 | Digital Marketing
Diwali, the festival of lights, brings a special tradition—whitewashing homes to welcome positivity and light. As we illuminate our living spaces, why not extend this concept to our digital spaces? Website optimization, much like whitewashing, revitalizes and...
